Client Management – The Art of Getting and Retaining Customers

“There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.” – Sam Walton

The heart and soul of any business is the person that is helping the most to run it. And if you think that the person running the company is the boss, you are wrong; it is the customer. If you think about it, you will come to this realization too that without the customers, even the owner or the manager of the company is useless, so both, directly and indirectly, the company is being run by the customer. One wrong step and the customer will switch to another company which serves him better and your company would suffer a blow it would not be able to recover from. This is where the client management pops in and helps save customers. Client management not only brings in new customers but also makes the previous ones loyal and rely on you instead of anyone else.

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Introduction to Strategic Marketing

In the old days, marketing used to be simpler. A person needed something and you created it and created it in such a quantity that it fulfilled the needs of everyone and you get the profit. Be it shoes, rice, clothes, food, tools, or anything that satisfied the need of a person, there were people to create it and earn profit from this creation.

However, marketing these days has changed significantly. Not only do you have to keep track of all the variables, but you also need to be on the top of the list of the direct and potential competitors you have that fulfill the same need as your products do. The method with which you plan, organize, lead, and control the market in such a way that you are the best among your competitors all while keeping your profits at a maximum and the costs at a minimum is called strategic marketing or strategic marketing management.

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Social Media For Business – Need of the hour

Social media for business. A term of great importance these days as far as branding or advertising your business is concerned. More than 3 billion people around the globe are using social media daily. 

If you reach the audience or desired customers through social media sites like Facebook, Twitter, Instagram, and more similar applications then there is a chance of attracting greater audiences even more than your expectations. 

Because of the revolution in the smartphone industry, access to social media sites is easier than ever. Then why not cash into this technology and make our business grow within no time.

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Startup Company – Challenges Faced

Overview

A famous saying in this regard is:

“Obstacles are those frightful things you see when you take your eyes off your goals.”

Henry Ford.

So are you looking for a startup company? It’s not that easy. You will have to face a lot of new but solvable challenges. We can provide you with some of the expected problems and challenges based on experience and research. If looked upon with care, they can be handled quite easily.

Business or a company can go down for a number of reasons. People even die completing their age with a wish to see a proper company or business but might have lacked quite some basic things that are necessary for a startup company.

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5 Signs Your Business is Growing Well

Launching your business is an exciting phase but turning it into a successful one can be the challenging part- it requires continuous effort, unswerving commitment and consistency. Everybody dreams of making it big in the industry but how do you determine if you have reached that point where you can proudly say that you own an established business? Ideally, there is no stop to growth, there is always room for more, but there are certain factors that signify progress and can help you assure that you are on the right track. While there is no sure-shot formula of determining optimal growth, progress which is too fast or too slow could be a silent killer for your startup. It is extremely essential to strike the right balance by availing lucrative opportunities at the right time without risking your resources. So what are the signs that indicate that your business is better off the edge and is doing better than just surviving? Here are the top signs of a growing company- if you can tick off these, you are probably doing a good job and deserve to forget all the pressures to get a good night’s sleep!

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Get Your Business Ready For A Quick Sale – 3 Top Tips

So you have been running a business for quite some time now and have decided to sell it out now because you think it’s high time you do it, the market is reasonable and you most probably would have a couple other reasons as well to justify the sale. However, selling a business is not as easy and quick as it might sound especially when you try cutting a deal without any prior preparation.

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Secrets for growing business ( Infographic )

Turning your business into an overnight success is rarely going to happen no matter how hard you work on it. There are really no short cuts to accomplishments. However, there are many other effective and proven ways of growing your business rather quickly and consistently in a positive direction. This requires some intelligent business tactics, policy making, marketing, delivery and above all customer care.

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